AAP National Convenor Arvind Kejriwal has alleged that the government's E20 petrol initiative is directly driving up sugar prices across the country. He claimed that around 25 lakh tonnes of sugarcane have been diverted to produce ethanol for petrol blending. According to Kejriwal, this massive diversion has reduced the sugar supply in the market, making the essential commodity significantly more expensive for common consumers.

To organise or generate public support against the E20 policy, Kejriwal announced an upcoming town hall meeting and released a dedicated WhatsApp helpline number (7669803441). He urged citizens to use the number to voice their concerns over ethanol-blended fuel.